SUN RISES OVER IPL HYDERABAD
Sun Group unveils ‘SunRisers’, the new name of Hyderabad IPL Team

Hyderabad, December 20, 2012: Sun Group, Indian Premier League’s hottest entrant and promoter of Hyderabad IPL franchisee, unveiled the name and logo of its Hyderabad IPL team today. The Sun Group named its IPL team, ‘SunRisers’ symbolising birth of a new life. The new name and logo was unveiled by Mr. Shanmugam, CEO, SunRisers, Team Coach Tom Moody and Team Mentors Kris Srikanth and VVS Laxman in the presence of prominent names in the cricket fraternity and franchisee members at a function held here.

With the dawn of a new age, a glorious sun rises unleashing new passions and aspirations, transforming the day, the age and the game. The morning is a miracle of nature that defeats darkness and spreads light. A sunrise is not only a symbol of hope but it also symbolises all that is new in life, in happiness and in zest. All these attributes are what pointed us in the direction of our team name.

The ‘SunRisers’ logo depicts an eagle soaring high, looking into the core of a rising sun, absorbing the colors of the bright star to become ‘one with the sun’. The new identity encapsulates the valor, chivalry, endurance, independence and fearlessness of the eagle synthesizing with energy and radiance obtained from sun.

Speaking at the launch ceremony, Mr. Shanmugam, CEO, SunRisers said, “It is a moment of great pleasure for us to present the identity of the Hyderabad IPL team to all cricket enthusiasts across the world. Being in the business of media and entertainment, we are extremely happy to be a part of Cricket family to provide maximum entertainment to all cricket buffs.” He also added that ‘SunRisers’ is a wonderful value creation opportunity for the Sun Group. This franchisee will help the Sun Group conglomerate to attain the perfect synergy among their varied interests.

Speaking on the occasion, Coach Tom Moody said, “This is a proud moment for us as we unveil our new name and logo and we are sure that the team will be successful in the forthcoming season of IPL 2013. We are keenly looking forward to it and our game will stand testimony to the competition we will give to other teams.”

Highly elated over the new brand name, Team Mentor Kris Srikanth added, “The brand name ‘SunRisers’ depicts the crowning glory of a team of dynamic and supersonic players taking the competition to a new height. We look forward to a great deal of success the new name is set to bring in combined with the team’s immense power and fortitude. We wish the team all the luck to put up a splendid show and ‘break a leg!’”

Team Mentor VVS. Laxman, further added, “It’s a proud moment for me indeed to be a part of such a dynamic team. With such a charismatic brand name the team comes imbued with a new sense of aspirations and passion. All of us are agog to see the invincible ‘SunRisers’ prove their mettle in the high-octane cricket field.”

With the shared insight, understanding and experience brought in by Coach Tom Moody and Mentors Srikanth and Laxman, the SunRisers is surely a team for all cricket fans to keenly watch out for!! The eagerness and excitement is expected to get bigger and bigger as the IPL Season 6 draws closer.

About SunRisers
SunRisers is a cricket franchise based in the city of Hyderabad in the Indian Premier League. The team is captained by leading Sri Lankan cricketer Kumar Sangakkara who took over the reins from Adam Gilchrist in 2011. The team is owned and promoted by Sun Group. Sun group is a major business conglomerate in India with operations in multi diversified sectors, including airlines, print media, electronic media – television and radio, DTH satellite service and film production.

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